Fluidra Brazil once again attended the XXI Feicon Batimat International Construction Trade Fair. For five days, the city of São Paulo played host to thousands of industry professionals and gave us the opportunity to participate in enriching conferences and debates.
Backed by more than two decades of history, Feicon has become Latin America’s leading construction trade fair. This year, the event was celebrated from 10 to 14 March at the Anhembi Exhibition Pavilion and featured an 85,000 m2 exhibition area.
A total of 2,000 international brands participated in the twenty-first annual fair, which shines the spotlight on the construction industry. From booth F350 the Fluidra Brazil team presented the Group’s latest innovations to the nearly 120,000 visitors who attended the event.
For five intense days, a range of organisations and companies gave seminars and conferences to provide attendees with a complete picture of industry’s current situation and share the latest trends and innovations in the construction market.
Attending events like this is key to the Group’s success, providing the ideal place for building relationships with vendors and distributors as well as for establishing new business relationships that help us grow and strengthen our leading position in the pool sector. Moreover, direct contact with customers helps give us a better idea of their concerns and an opportunity to explain our most innovative projects and new products in greater detail.