Rodrigo Sorrilha, new Fluidra Sales Director in Brazil

Rodrigo Sorrilha, new Fluidra Sales Director in Brazil

Fluidra Brasil has a new Sales Director; Rodrigo Sorrilha. Having occupied the same post at Sibrape Pentair, he is joining the company with more than 15 years of experience in the Brazilian market.

Thanks to his proven expertise over the course of his successful career, we have every confidence that Sorrilha will be able to make a significant contribution to Fluidra’s performance and growth in the country, which is playing an increasingly greater role in the group’s internationalisation strategy.

Our venture in Brazil started in 2011, following the opening of the subsidiary in São Paulo. Two years later, the company made significant progress following the acquisition of the local firm Veico, which provided it with a production plant in the country.

In the intervening years, Brazil has made great strides ahead as one of the group’s core markets. In 2014, we supplied the irrigation system connections that were used in several football stadiums for the World Cup.

We are certain that Rodrigo Sorrilha’s recruitment to Fluidra Brasil will help us to continue expanding and strengthening our operations in the region.

Welcome to the team!

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